0

Are you sure?

You still have in your basket

If you continue to our gift website, these items will not be present in your new Utility Gift basket.s in your basket won't carry over to the gift site.

However, your Utility Design shopping basket will be saved here for 30 days should you wish to return to it.

Sign Up To The Utility Newsletter For 10% OFF Your First Order

  1. Home
  2. Blog
  3. Pantone Colour of the Year 2017 : Greenery

Pantone Colour of the Year 2017 : Greenery

It looks like Christmas has come early in the interior design world as Pantone have finally revealed the colour of the year 2017 - Greenery (Pantone 15-0343). Though we're sad to say goodbye to the colours of the year for 2016 - Rose Quartz and Serenity Blue - we're so excited about what greenery has to offer, especially given the themes behind the choice of colour: Rejuvenation, restoration and renewed energy.

Pantone colour of the year - Greenery

Green has already been making an impact on the interior design world. In January we saw how Nordic Folk made a move from the runway to the home, whilst kale (and greenery) were mentioned in Pantone’s top 10 colours for the fashion world in Spring 2017 in September. Deep, forest greens have also had their fair share of coverage in magazines like Elle and Living ETC.

Yet Greenery is a much lighter shade than the deep greens we've been seeing, so how did Pantone arrive at this decision? 

For the past 16 years, Pantone has been choosing a colour of the year that purports to connect with the global zeitgeist, and this year's no exception. Colour experts look for new influencers in areas such as entertainment, fashion, design and travel, but also lifestyle and socio-economic conditions. So Greenery isn't just a nice colour for your home or wardrobe - it's an embodiment of much deeper social trends.

Pantone colour of the year quote

2016 has undoubtedly been a year of political turmoil. As the hygge trend highlights, Brexit, Donald Trump’s election and the loss of so many cultural icons in one year have left Western society craving comfort, authenticity and a return to simplicity. On a lighter note, it's also been a year that's given more attention to climate change than ever before (remember Leonardo DiCaprio's amazing oscar acceptance speech which focused on the issue?!). This has led to a bigger push towards recycling and up-cycling within interior design & fashion, and a rise of appreciation in local, independent craftsmanship.

This in part reflects another trend again - the hipster appreciation for all things natural and organic. Clean green eating has clearly influenced the 2017 colour choice, with Pantone's Greenery bringing to mind Instagram's most popular super foods like seaweed, kale and avocado.

Finally, the mood for minimalism (think Channel 4's Life Stripped Bare) has also had its say. As Pantone’s executive director Leatrice Eiseman said in an interview with the New York Times: “Greenery symbolises the reconnection we seek with nature, one another and a larger purpose...The tangy yellow-green speaks to our desire to express, explore, experiment and reinvent, imparting a sense of buoyancy.”

More importantly, in a hopeful nod to The Paris Agreement - it also symbolises current efforts to tackle greenhouse gas emissions, with the promo video clearly celebrating green through the lens of the natural, beautiful outdoors.

Greenery at Utility

Want to get ahead of the trend? Check out a few of our best bits you can get in this colour .

 

Green utility Design products

 

 

1. LSA Utility Container

2. Hay Eclectic Cushion, Bright Green

3. Muuto E27 Suspension Light

4. Vitra Hang It All

5. Vitra DSR Plastic Chair

6. Vitra Polder Sofa

7. IIttala Kivi Light

Plus any chair or sofa on our website upholstered in Divina Melange 920 or Tonus 118 !

 

What do you think of the new colour? Let us know on Facebook or Twitter

Time for more? Pantone Colour of the Year 2016 | The Nordic Folk Trend | The Natural Home Trend | 3 steps to eco-friendly design 

Next Working Day Delivery

View UK delivery options

Delivering to 150 Countries

View delivery options

Thank You Messages

I have rarely experienced such excellent quality advice, support and reliability. Your staff communicate effectively and helpfully. I am a truly satisfied customer. I love my String Shelving and I will not hesitate to return to Utility for my next purchase. Thank you!

Oct 24th 2019 | Sarah

Your customer service has been fantastic. I'm seriously impressed. Really pleased to be able to place the bigger order and make your time worthwhile. I think I need to send you a medal!

May 19th 2019 | Jason

I just wanted to express my thanks again for your great customer service. I ordered my items less than 24 hours ago and I’ve amended my order- yet I still have my order here with me now. You went out of your way to deliver my order and I’m very grateful. I wish more places had people like you :-)

May 14th 2019 | Louise

Thanks so much for your extraordinary service. -

Jun 19th 2019 | Maria (US)

Thanks again for such amazing customer service - I have honestly been so impressed by everything! Thank you for doing such a wonderful job

Jun 19th 2019 | Amber

Excellent customer service and immediate response to enquiry (live chat). Very happy every time used Utility both online and on high street.

Jun 28th 2019 | Jo

I couldn't be happier with the custom made sofa bought through the online store. It is perfect and made all the more enjoyable by buying it through the guys at utility. Ben and Paul who delivered the sofa were amazing, kind and really helpful in a difficult situation (of course the lift broke when I was getting something delivered). Would highly recommend!

Aug 13th 2019 | Holly

Just wanted to message and say that I'm a big fan of the Utility Stores and the types of products you guys sell. I work close by to the Manchester store at University Green, so I'm popping in a fair bit generally for cards, gifts, etc. I just nipped in again this afternoon about one product I'd bought earlier and the staff were super helpful and attentive. It made it really easy, and I was in and out in no time.

Aug 13th 2019 | Richard

Just wanted to drop you guys a quick note to say how happy I am with the service I have had. Especially the two guys who delivered/carried into an awkward space/built/then took away the packaging, not to mention then gave me a lift into town. Thank you. Plus the sofa looks amazing. I will definitely be using you guys more in the future and will highly recommend you to anyone who will listen.

Sep 13th 2019 | Luke

Thank you for all your help and customer service, the Eames Lounge Chair arrived yesterday and I love it.

Nov 1st 2019 | Ross

Comment: I just wanted to say that Esther on the checkout in the L1 store made my day today she was so friendly

Dec 9th 2019 | Katy